Buyers start with a model, not a search box. The moat was never the weights. Pricing is a product decision. Notes on AI, SaaS, and GTM, while the playbook is still being written.
Everyone building on frontier models is renting the same engine. The defensibility was never going to live in the weights, and knowing where it does live changes what you build.
Ask a model the same question twice and you get two different answers. Most AI products are built as if that isn’t true, and it quietly breaks them.
Most of what I ship at work used to require an engineer and a place in the backlog. Now it needs a night and a clear head. That collapse changes what a team even is.
Most teams treat pricing as a spreadsheet exercise bolted on at the end. It’s actually the sharpest statement of what your product is for.
Outbound at real volume is a deliverability problem wearing a copywriting costume. What I learned running an engine at seven figures a day.